Creative with Intention. Content with Legacy.

We don’t just make things look good. We make them mean something.

STBY Studio was built on a simple idea: that creative should be more than content—it should be craft. What started as a passion for storytelling evolved into a full-scale studio known for its ability to embed, adapt, and deliver with cinematic precision. From day one, we’ve chosen to be more than vendors.

We’re creative allies—partners in purpose who treat every project like it matters, because it does. Headquartered in Philadelphia and trusted by brands who want to move people, we exist to turn vision into visuals that last.

Our Team

Kenny Wooten

Founder & Creative Director

Kenny Wooten (he/him) is an award-winning filmmaker and the founder and CEO of STBY Studio in Philadelphia. After graduating with a BFA in Film from the University of the Arts in 2019, he filmed and edited the Discovery Channel show Road Trip Masters, earning three Telly Awards for Best Travel Show, Cinematography, and Editing. That same year, Kenny launched STBY Studio to tell stories that resonate and connect. Since then, he’s produced commissioned work for a wide range of clients, including celebrities, influencers, and executives.

Francis Plata

CEO & Marketing Director

Francis Plata (he/him) is an entrepreneur, creative strategist, and videographer based in Philadelphia. With a background in brand development, marketing, and media production, he’s known for blending strategy with storytelling. Francis founded Forward Press Media to help entrepreneurs and thought leaders create content with clarity and impact. At STBY Studio, he brings a strategic lens to every project, working with executives, creators, and mission-driven brands to produce visuals that resonate and last. Outside of his work, Francis serves on the board of A Soldier’s Hands, a nonprofit supporting active-duty service members. He’s also a dedicated traveler, Spartan race competitor, and lifelong musician.

Lexi Stranix

Lead Editor & Account Executive

Lexi graduated from Drexel University in 2023 with a degree in Entertainment and Arts Management and a minor in Video Production, studying under 11-time regional Emmy winner Jeanne McHale Waite. During her time at Manic Kat Records, she directed, shot, produced, and edited professional music videos, gaining hands-on experience in every stage of production. Lexi is passionate about creating eye-catching, thought-provoking films and loves collaborating with a team to bring bold ideas to life.

Grayson Di Rienzo

Editor

Grayson graduated from Drexel University in 2025 with a degree in Film and Television. Throughout his time at Drexel, he gained hands-on experience working on a wide range of student productions, developing his skills both behind the camera and in leadership roles.

Beyond the classroom, Grayson has worked on professional sets, taking on positions as an assistant director and production manager, where he honed his ability to balance creativity with organization.

Passionate about storytelling and the collaborative nature of filmmaking, Grayson thrives in dynamic environments where ideas come to life. Whether on set or in the planning stages, he enjoys working closely with other creatives to bring projects from concept to completion.

Our Team

Kenny Wooten

Founder & Creative Director

Kenny Wooten (he/him) is an award-winning filmmaker and the founder and CEO of STBY Studio in Philadelphia. After graduating with a BFA in Film from the University of the Arts in 2019, he filmed and edited the Discovery Channel show Road Trip Masters, earning three Telly Awards for Best Travel Show, Cinematography, and Editing. That same year, Kenny launched STBY Studio to tell stories that resonate and connect. Since then, he’s produced commissioned work for a wide range of clients, including celebrities, influencers, and executives.

Francis Plata

CEO & Marketing Director

Francis Plata (he/him) is an entrepreneur, creative strategist, and videographer based in Philadelphia. With a background in brand development, marketing, and media production, he’s known for blending strategy with storytelling. Francis founded Forward Press Media to help entrepreneurs and thought leaders create content with clarity and impact. At STBY Studio, he brings a strategic lens to every project, working with executives, creators, and mission-driven brands to produce visuals that resonate and last. Outside of his work, Francis serves on the board of A Soldier’s Hands, a nonprofit supporting active-duty service members. He’s also a dedicated traveler, Spartan race competitor, and lifelong musician.

Lexi Stranix

Lead Editor & Account Executive

Lexi graduated from Drexel University in 2023 with a degree in Entertainment and Arts Management and a minor in Video Production, studying under 11-time regional Emmy winner Jeanne McHale Waite. During her time at Manic Kat Records, she directed, shot, produced, and edited professional music videos, gaining hands-on experience in every stage of production. Lexi is passionate about creating eye-catching, thought-provoking films and loves collaborating with a team to bring bold ideas to life.

Grayson Di Rienzo

Editor

Grayson graduated from Drexel University in 2025 with a degree in Film and Television. Throughout his time at Drexel, he gained hands-on experience working on a wide range of student productions, developing his skills both behind the camera and in leadership roles.

Beyond the classroom, Grayson has worked on professional sets, taking on positions as an assistant director and production manager, where he honed his ability to balance creativity with organization.

Passionate about storytelling and the collaborative nature of filmmaking, Grayson thrives in dynamic environments where ideas come to life. Whether on set or in the planning stages, he enjoys working closely with other creatives to bring projects from concept to completion.